Advantage Media Management, Inc. - Media Spend for TV up10. 5% in Q1, 2010

Advantage Media Management, Inc. - Matthew Reiss, 5/27/10
Advantage Media Management, Inc. has anticipated an upward emergence of the US (TV) media expenditure in the first quater of 2010. Increase in spending means higher demand on the networks and ultimately a much higher rate of discrepency with regard to an advertisers schedule.
Whenever there's higher demand on the networks it seems that those professionally crafted media plans get turned into amateur book reports because the networks simply can't take care of everyone, can they?
Advantage Media Management, Inc. is committed to keeping those, less attentive network and stations on their game when it comes to taking care of their advertisers.
To read more about the US media spend please click on the link below....
www.mediaweek.com/mw/content_display/news/media-agencies-research/e3ifa3623f6516076b732ce00d90cf0e721
